Differences between Traditional Marketing and Digital Marketing

what is the Differences between Traditional Marketing and Digital Marketing ? 

When we are thinking to run our advertisement for our products or services then we have two choices one is Traditional Marketing and another is Digital Marketing. So, we need brief knowledge about these two marketing strategy. A right strategy make a success for marketing Campaign. We need to make strategy according to how much money we will spend on our ads campaign, and how much lead we want to generate with this amount. For a start-up company it’s very important to choose right platform of advertise for their business and if they mislead then they will suffer huge loss. In this tutorial you will learn the details of major differences of Traditional marketing and Digital Marketing. I am going to Describe why you should run your ads by which kind of marketing?  and what is the best platform to run your ads for your successful marketing strategy.  

There is so many differences between Digital Marketing and Traditional Marketing according to their appearance, Category, Visualization, Targeting, Monitoring etc.  

Free Digital Marketing Tutorial - PART-II

What is Digital Marketing ?

Ans: when you run your ads online on internet by different method of online marketing strategy to grow your brand value, to generate Leads, to Grow Sales that is called Digital Marketing. Some of forms of Digital Marketing is Social Media Marketing, Email Marketing, PPC marketing, Search Engine Marketing, Affiliate Marketing, Content Marketing.

What is Tradiotional Marketing ?

Ans: when you run your ads offline by different method of offline marketing strategy to reach Customers or Clients to promote your products or services that is called Digital Marketing. Some form of Tradional Marketing is TV/Radio Broadcasting, News Paper, Magazine, Hoarding/Bill Board, Brochure, Handbill, Seminar, Conference, Door to Door Marketing etc.

After read the Article you will be able to make a proper strategy for your marketing needs. You will also find the topic here that’s how to run you ads by Traditional marketing and Digital Marketing

Traditional Marketing	Digital Marketing
Traditional Marketing  is offline marketing, when we run advertise on TV, RADIO, NEWSPAPER, FM, Magazine etc.	Digital Marketing is Online Marketing, when we run advertise on Social Media, Blogs, Youtube, Google, Email Marketing etc.
Traditional Marketing is Cost Effective.	Digital Marketing is low cost profitable advertise.
You can’t Target potential customer for your business needs.	You can Target potential customer for your business needs.
Traditional Marketing reach is Local	Digital marketing reach is Global
Investment return can’t be measured easily	Investment return can  be measured easily
Traditional Marketing is less effective then their Costing	Digital Marketing is more effective then their Costing
Traditional Marketing is one way communication process	Digital Marketing is Two way communication process.
When we focus on result, traditional Marketing result is slow	Digital Marketing result is fast
We can’t Track how many audience visit our Ads	We can track easily the actual Audience who visits our ads.
It’s conventional Marketing, well established organization has more value then new start-up	In digital marketing new Start-up has the equal opportunity as a well established organization.

Now you are going to learn how to run your ads by Traditional Marketing or Traditional Marketing.

How to run your ads by Traditional Marketing :

Ø  You can contact with Agency and run your ads on different television channel

Ø  You can show your ads on News paper by contact with a Ad Agency.

Ø  If you are doing B2B marketing then you can send your Marketing Executive to your Target Companies.

Ø  If you are doing B2C Marketing then you can send your marketing executive Door to Door to promote your product.

Ø  You can also publish your ads on reputed Magazine. For that purpose you need to get in touch with Magazine publisher.

Ø  With help of call center you can promote your products by calling targeting customer. You need to contact with Call Center Service Provider.

Ø  You can publish Brochure/ Handbill and distribute them in crowded area of your city. You need to visit a Printing Lab or you need to contact with Ad Agency.

Ø  You may setup Hording, Flex, Bill Board In different part of your target area.

Ø  You can start Event Marketing by doing some events like Seminar, Conventions and Conferences to attract your customer or clients.

 

How to run your ads by Digital  Marketing :

Ø  The Easiest way to run your ads by digital marketing is Social Media Marketing. You can run your ads on different social media Platform like Facebook,  Instagram, Linkedln etc. you can run ads by your self or you may take help of a Digital Marketer.

Ø  You may start Email marketing for your product and services promotion. There are lots of website from where you can start Email Marketing, if you have not enough time then you can hire a employee or a Digital Marketer to do this for you.

Ø  Pay per Click (PPC) Marketing is a very good choice when you thinking about Digital Marketing, you can start your PPC marketing by your self or you can take support of a digital marketer.

Ø  You can start Sales Funnel to grow your business goal. First you need to create a Landing Page or Funnel, then you need to run ads on social media and you will get Leads and Sells from this.

Ø  Google ads also a proven method of successful digital marketing form. You can do it directly by create an account on google ads or you may take help of a digital marketer.

Ø  Content Marketing is an another Good practice of Digital Marketing. You may start content marketing by hiring a SEO specialist.

 

Learn what is Digital Marketing- Click Here - FREE DIGITAL MARKETING TUTORIAL PART-I

 

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